Videotrader » Harley Davidson

Harley-Davidson Euro Festival 2010

admin — Fri, 28 May 2010 11:53:39 +0000

After shooting and producing marketing videos for Harley-Davidson in 2009 we were delighted to be chosen to shoot the events again this year. Having any client book us for a second season is always a great compliment but when it’s somebody like Harley-Davidson we can’t help but feel extremely proud that they have chosen us again for 2010.

We’ve recently returned from the first of this years European events, the Euro festival which takes place in the French Riviera near St Tropez. Within a week of returning from the event Harley-Davidson like to send newsletters out to the Harley owners Group with news from the event and video clips showing highlights and winners of the custom bike show which is held during the weekend of the event. We work with Archant-Dialogue (Harley-Davidsons marketing agency) to produce these videos in time for the e-zine to be delivered.

Below is the highlight video that we’ve produced.

European Bike Week 2009

admin — Fri, 25 Sep 2009 19:04:26 +0000

European Bike Week is Europe’s biggest and best Harley party, and for the 12th time the tiny village of Faak in the Austrian province of Carinthia played host to the amazing event. Running from the 8th – 13th of September we filmed the event in partnership with Archant Dialogue who deliver the videos on behalf [...]

H.O.G. European Rally – Jürmala, Latvia

admin — Mon, 06 Jul 2009 09:38:29 +0000

The resort of Jürmala, just 9km east of Latvia’s capital, Riga, was buzzing with the thunder of Harleys as they rode the pretty promenade of Jomas street and partied under the canopy of the gigantic outdoor Dzintari concert hall.

We worked in partnership with Archant Dialogue to shoot the event and produce this short promotional video which was sent to over 100,000 Harley Owners Group members across Europe.

Within 5 days of returning from the event H.O.G. Europe were able to send their members this video along with 11 short videos featuring the winners of the shows Custom Bike competition.

(Please open the article to see the flash file or player.)

Harley-Davidson Euro Festival

admin — Thu, 21 May 2009 23:07:23 +0000

Harley-Davidson asked us to shoot their Euro Festival in Grimaud & St Tropez so that they could share the footage of the event with their H.O.G (Harley Owners Group) Members via the Internet. The video was produced in partnership with Archant Dialogue who publish both Internet and print based media to more than 100,000 H.O.G members across Europe.

Harley Davidson microsite & email design

admin — Wed, 24 Sep 2008 11:55:43 +0000

client: Harley Davidson UK
agency: Archant / BGD

Archant, a leading publisher in the UK wanted to update the system they used to publish email newsletters for motorcycle manufacturers Harley Davidson. Archant felt that they were limited by their existing system so videotrader worked with Business Growth Direct to create a more up to date and flexible email newsletter system for them. Videotrader designed multiple email templates and a microsite that allows Harley Davidson owners to look through newsletter archives.