Midwich Christmas Cracker
client: Midwich
agency: Business Growth Direct
Business Growth Direct asked us to conceptualise and build a viral Christmas game for electronics supplier Midwich. After planning and designing the main game concept we worked with BGD’s server side development team to plan the server communications and security strategy.
Once the concepts were agreed by the client we used 3D animation to model and render each of the 5 different crackers moving through 3D space and then being pulled, ejecting streamers and particle effects.
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